FriedWald

Head office

Griesheim

Employees

about 130

Experience

on the market since 2001

The Challenge

For FriedWald, our task was to adapt the website at friedwald.de in terms of usability and design to the different needs of the different target groups of the provider of forest burials. It was also important to communicate the special features of FriedWald's locations throughout Germany in a way that was easy to understand. These are not branches in the classical sense, but different forests where trees can be purchased for forest burial.

The purchase of such a tree is possible via the online shop integrated into the website, for which we have also implemented a relaunch. The challenge here was to clearly present the different price models of the trees depending on the location. In addition, the sensitive topic of burial should be appropriately illustrated on all launched platforms.

 

FriedWald Website & Onlineshop von sunzinet
FriedWald Website & Onlineshop von SUNZINET

Our solution

Both the website and the online shop were implemented with TYPO3 software in order to clearly convey the necessary product, location and price characteristics as well as the general FriedWald concept. We initially entered the data for all locations and products centrally. Nevertheless, it is still possible to individualize the data for specific locations. Thus, special features or deviations can be adapted flexibly.

Customer testimonial

Franziska Bittel, Projektmanagerin Marketing FriedWald
"With SUNZINET, we have a partnership-based, transparent and well-structured cooperation in which both sides contribute their expertise, experience and ideas. The exchange is always constructive and appreciative, brings progress and is fun!" Franziska Bittel, Projektmanagerin Marketing FriedWald
To Reference

Successful usability with expressive design

The new website is clearly laid out and allows quick orientation. In addition, the "location search" function quickly provides users with a selection of locations in their vicinity. The theme of burial is sensitively communicated through a harmonious design language with panoramic views of the woods and trees.

FriedWald Website & Onlineshop von sunzinet
  • FriedWald Website & Onlineshop von SUNZINET
  • FriedWald Website & Onlineshop von SUNZINET
  • FriedWald Website & Onlineshop von SUNZINET
  • About FriedWald

    FriedWald Website & Onlineshop von SUNZINET

    Since 2001 FriedWald has been offering forest burials as an alternative to classical burials in a cemetery. At 63 locations in Germany, FriedWald arranges appropriate burials, in which the ashes of the deceased rest in biodegradable urns under trees in the middle of the forest. FriedWald acts as a mediator between those affected, public institutions (e.g. municipalities), foresters and forest owners.

    FriedWald Website & Onlineshop von SUNZINET
    FriedWald Website & Onlineshop von SUNZINET