Digital Agency for the Energy Industry

Smart meter data, billing systems (SAP IS-U), CRM, and customer portals provide valuable data — but in isolated silos. Without a central database, there is no 360-degree view of the customer, which is absolutely essential for personalization, churn prevention, and new business models.

SMGW data must be processed in real time and made transparently accessible to end customers. Regulatory requirements are increasing — while IT resources are scarce.

Comparison websites and new digital players are increasing price pressure. Municipal utilities are losing loyal customers due to a lack of self-service options and a reactive sales approach rather than proactive customer engagement.

The transition from a utility company to a local energy service provider requires new digital platforms — for e-mobility offerings, PV contracting, and neighborhood solutions. Scalable infrastructure is lacking.

Employees still frequently use legacy tools, rely on manual coordination, and lack a centralized knowledge base. The absence of digital work environments hinders efficiency and makes it difficult to onboard new professionals.

Municipal utilities are fighting against the perception of being faceless providers. Any company that wants to position itself as a modern energy service provider needs a distinctive brand, expert content, and a digital presence — both online and in search results.