digitalmarketing_contentmarketing

Content Marketing

As your content marketing agency, we use purpose-driven storytelling to solidify your expertise in your industry, increase your brand awareness, build trust and convert readers and users into leads. 

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Our services as your content marketing agency 

From classic inbound marketing, social media marketing with unique storytelling to branded content – we strategically tell your business’s story with all the tools at our disposal.  

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    Developing a Storytelling Strategy

    We develop a structure for your organization's narrative that helps you to define your audiences, identify the content and the tone that should be used to enhance brand experience. Lastly, we set goals and objectives for your storytelling strategy, which measures a strategy’s performance.  

    Our aim is to create a framework that helps you to strategically target your audience across varioues media channels. 

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    Creating content optimized for the Search Engine

    Creating good content is a time-consuming process. For your content to get good visibility on the data-flooded web, SEO measures must be taken before it is created. We analyze the search behavior of the users and align the content accordingly. In content production, we pay attention to the balance between keywords and high-quality texts. Users need to get added value from your content, only then do they see your content as valuable and trust your brand.

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    Video and photo content creation

    Video and illustrative content drive 3.5 times more conversion on websites and other digital platforms. We have in-house expertise to develop and produce video content, photographs, illustrations and designs that simplify complex emotions and messages. 

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    Content Management System Training

    If you have a new content management system or need support to enable efficient and effective content management, then our CMS experts will be happy to help you. We provide training at your site to enable you with the basic skills of using your CMS systems. We will provide you with training material afterwards that illustrates everything. Step-by-step or click-by-click video instructions round off the service package and make daily content maintenance easier for you. 

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content marketing agency

Create content that converts 

As your content marketing agency, we do a deep dive to understand your business, industry and the competitive landscape. Our content marketers combine their creativity, SEO expertise and target group data to develop an improved content hub design that will make your business stand out.  

Our goal is to develop a content strategy that attracts, engages and retains your target group’s attention. So that when it is time for your audience to become leads, your business is on top of their minds. 

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Our approach to your success in content marketing 

With our proven methodology, we ensure a content strategy that promises success.

Analyse the current content strategy

We first develop an understanding of your business goals, competition, target group and the current content marketing strategy landscape. 

Define Goals, objectives and Key results

Our digital team will consult you holistically about tools, channels and steps required to bring your content marketing to the next level and develop a content strategy with SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals. 

Analyse results and optimize strategy

As your content marketing partners, analyzing the results of a strategy is as important as developing it. We track the performance, measure the success and identify ways to optimize the startegy to foster growth. 

Your advantages in a glance with us as your Content Marketing Partners 

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  • Successful Content placement 

    Thanks to our years of experience in content marketing, we know exactly how to present your content, when and where, so that it is target-rich.  

  • Targeted content strategies and good visibility 

    We develop targeted content strategies and make sure they get and maintain good visibility on the web. Improve your visibility and ensure brand recognition. 

  • Holisitc expertise for professional content  

    With us, you have access to professional content managers, copywriters, SEO experts, directors and designers to improve your content strategy and boost your growth. 

  • A broad partner portfolio and technology offering 

    With us at your side, you have a broad partner portfolio of different technology providers at your disposal. In addition, we are always open to alternative technologies - always with the goal of finding the ideal solution for our customers.

Good relationships begin personally

Fill in now and we will get back to you by phone.

Lukas-Kamm-570x570.jpg_d501d3d381
Lukas Kamm
Business Development

kamm.lukas@sunzinet.com

+49 221 / 355 009 0

  • What is Content Marketing?

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    Content marketing belongs to the field of digital marketing and is a technique of targeting the desired audience with the right content. It's about creating valuable, relevant, and consistent content that increases visibility, builds awareness, excites, and ultimately wins over consumers.  

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  • What does content marketing do?

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    Content marketing is tasked with developing high-quality content for the website that engages the target audience and builds lasting customer loyalty. The tasks of content marketing include planning, implementing various measures and monitoring performance. 

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  • How does storytelling work?

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    Storytelling involves conveying information by telling a story. The content is structured in such a way that it engages the reader and inspires him or her to make a purchase or bind him or her to the brand.

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