
Performance Marketing Agency
With us you will reach your marketing goals and increase your ROAS with an optimal performance marketing strategy!
Our services for your performance marketing
We accompany B2B and B2C companies to more success in search, shopping, video marketing, discovery, social and display. As a performance marketing agency, we support you in finding the strongest setup in the right channel mix.
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Social Ads
The power of paid is unparalleled, on average organic posts on Facebook will reach only 5 % of your followers. Social Ads are an asset, when used correctly, can deliver your message to your exact audience. Benefit from targeted marketing and influencer marketing (form of paid social) to gain higher brand awareness and promising leads.
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Search Ads
Did you know that on google search results, the first 3 search advertisements get 46 % of the total clicks? Our experts enable a successful search ads strategy crucial to a business’s growth.
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Display Ads
Utilize the potential of display ads to significantly improve your brand awareness. Integrating display ads as part of your performance marketing strategy, we strengthen your's brand visibility & consistency, nurture leads, track the campaign's performance and support the success of all the other PPC activities.
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Shopping Ads
Stay in the minds of your customers by using an eye-catching visual format to promote your products. Shopping ads take more space on the search results page and therefore increase the chance of customers visiting your website, therefore increasing sales!
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Discovery Ads
Discovery ads are a powerful tool for targeted marketing and to re-engage with existing customers. Our experts create and optimize discover ads that engage your audience, drive more interactions, and improve overall campaign performance.
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Get Discovered, Generate Interest & Grow your Business
As a performance marketing agency, we specialize in using performance marketing as a tool to increase your success. Your goals are at the forefront of everything we do. Whether it's lead generation or increased sales, our experts develop a cross-channel performance marketing strategy that increases your success, maximizes ROI and reaches your target audience at the right moment.
Whether Google Ads, Bing Ads, Meta (Facebook Ads, Instagram Ads), Pinterest Ads, Outbrain or Native Advertising, we define the right channel mix for your business. We rely on a combination of push-pull-marketing and targeted retargeting.
How we put you on the road to success with performance marketing
Kick Off
In our kick-off meeting we get to know your company, your goals and your target group in order to develop a customized performance marketing strategy.Audit & Target Group Analysis
We analyze your company's current performance marketing strategy. We examine your target audience, analyze customer profiles and scan the quality of your website traffic to create a holistic picture.
Strategy planning
Here we work with you to develop the right approach for your performance marketing campaigns. We set goals and benchmarks, define the campaigns' target groups, develop messages and plan the channels and measures to ensure your success.
Keyword research
We develop a keyword strategy that ensures visibility at all touchpoints of the customer journey. The identified keywords increase your brand awareness and ensure a better conversion rate.
Implementation
We put the planned performance marketing campaigns into action. We create appealing advertising materials, set up the tracking systems and launch targeted advertising campaigns to reach your target audience.
Testing & Scaling
After the campaigns have been implemented, we continuously analyze and optimize the performance of your campaigns. Through targeted testing of different ad variants, target groups and messages, we identify the most successful approaches and scale them to achieve maximum success.
Success measurement
As your partners, we regularly measure the success of your performance marketing campaigns using relevant KPIs and provide you with regular reports. Based on this data, we make adjustments and optimizations.
Your advantages with us as a performance marketing agency
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Maximum ad performance
We ensure the ideal placement of your ads in the search engines. We work efficiently - so you get the most out of ad performance with the least amount of resources.
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Certified Google partner
With us, you have a certified Google partner by your side. This gives you access to the know-how of our Google experts.
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Maximizing ROI with targeted SEA approaches
We create custom-fit SEA concepts and ensure an optimal impact on the respective target group. Spreading losses are minimized, unnecessary costs are avoided.
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Monthly reports on your successes and recommendations for action
We measure your success on the basis of defined KPIs. We create monthly reports on the current status of your campaigns and provide concrete recommendations for action.
Our Performance Marketing Projects
We care & we deliver
With the decision for SUNZINET, we have made the right choice for our company
"A high quality of consulting for the new and further development of our website as well as great suggestions for new ways in inbound marketing with tools that help increase our efficiency and effectiveness - we are very satisfied and see ourselves well positioned for the future."
Dietmar Bernstein Senior Marketing Manager, Unger
More performance for your business
Let's talk in person about your performance marketing!
Simply fill out the form and we'll get back to you, either by phone or with a proposed appointment.

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What does performance marketing involve?
Show MorePerformance marketing is based on measurable key performance indicators (KPIs) and aims to generate specific responses or transactions from users, such as website clicks or product purchases. It allows you to directly measure the success of your marketing campaigns and effectively allocate budget. By focusing on measurable results, companies can better understand and maximize the return on investment (ROI) of their marketing activities.
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What does a performance marketing agency do?
Show MoreA performance marketing agency specializes in implementing and optimizing measurable marketing strategies. Its focus is on maximizing ROI for its clients through services such as search engine marketing, social media marketing and display advertising. She works closely with clients to understand individual goals and develop customized solutions. The agency stands out for its data-driven approach, extensive experience and expertise in various digital marketing channels.
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How is success measured in performance marketing and which key figures are important?
Show MoreIn performance marketing, success is measured using various key figures that reflect the actual value and efficiency of marketing activities. Important metrics are, for example, the conversion rate, which represents the proportion of users who have performed a desired action such as a purchase or registration. Other relevant metrics include cost per acquisition (CPA), which indicates the cost per new customer, and return on ad spend (ROAS), which represents the relationship between advertising spend and revenue generated. By analyzing these metrics, performance marketers can evaluate the effectiveness of their campaigns and optimize them in a targeted way to increase success.
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What is the difference between SEO and SEA? What do I need?
Show MoreSEO (Search Engine Optimization) and SEA (Search Engine Advertising) are two different approaches to online marketing. SEO refers to the optimization of a website to be more visible in the organic search results of a search engine. It involves implementing various measures such as optimizing keywords, building qualitative backlinks and improving the website structure. SEA, on the other hand, refers to paid advertisements in search results, where companies can appear in a prominent position for certain keywords for a fee. Which approach you need depends on your individual goals and resources. SEO offers long-term, sustainable results, but requires continuous optimization and patience. SEA, on the other hand, provides instant visibility but comes with a cost and requires an ongoing budget. We often recommend a combination of both approaches to take advantage of synergy effects and achieve optimal results.
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What are Google Ads?
Show MoreA performance marketing agency specializes in implementing and optimizing measurable marketing strategies. Its focus is on maximizing ROI for its clients through services such as search engine marketing, social media marketing and display advertising. She works closely with clients to understand individual goals and develop customized solutions. The agency stands out for its data-driven approach, extensive experience and expertise in various digital marketing channels.
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What are social ads?
Show MoreSocial ads are paid advertisements that are played out on various social media platforms. They enable companies to address targeted audiences and communicate their messages effectively. Popular channels for social ads include Facebook, Instagram, Twitter, LinkedIn and Pinterest. With precise targeting options and the ability to segment based on demographics, interests, and behaviors, social ads offer an effective way to increase reach, generate engagement, and drive conversions.