Consulting on Customer Relationship Management (CRM)

Effective interactions with your customers are crucial to your business success in the digital transformation. The demands on successful customer relationships are constantly growing. Our CRM consultants will help you find the right CRM solution for your company - whether on-premise, open source or SaaS cloud solution - no matter which industry you come from: We know the different systems and can pick you up according to your individual requirements.


CRM: Manage and use customer data effectively

Over time, every company accumulates huge amounts of valuable customer data to which CRM systems are the right answer. Companies can use it to keep all contact data up to date, manage customer accounts and capture customer interactions in a collective way, thereby optimizing their marketing and sales activities. In this way, they not only improve the relationships with their customers to maintain them in the long term, but also increase their customer lifetime value in the long term.

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An excerpt of our customers

With sunzinet in 4 steps to a successful CRM implementation

  1. strategy and requirements: We check the current status of Customer Relationship Management and define a strategy together with you that describes the target status. To this end, we conduct stakeholder workshops, interviews and a system screening.

  2. Planning and scoping: Based on the requirements, we formulate a Minimal Viable Product (MVP) and define expansion stages. In this way, we jointly develop the implementation plan. This phase is based on an agile cooperation with various stakeholders and the corresponding user stories.

  3. Implementation phase: The CRM system is configured according to the planning & scoping and integrated into the system landscape.

  4. CRM introduction: Project marketing and stakeholder training ensure a smooth CRM implementation in your marketing and sales processes.

An insight into our projects