leguano

110 Stores

in Germany

about 14,5 millionen Euro

Sales

Leading supplier

of barefoot shoes in Germany

The challenge

End of support for the Magento store system quickly required a new store solution

With over 10 years of experience, leguano is one of the leading suppliers of barefoot shoes and also operates a successful online shop in addition to more than 100 stores throughout Germany. Now the support of the old shop system Magento ran out and the first technical problems occurred. The only way out: a complete shop relaunch - within only two weeks. To implement an online shop in this short time, we mobilized all our trades: from consulting and concept to development and content maintenance to digital marketing.

Our work delivers what we promise - with successes that can be measured!

28 %

more transactions

72 %

more conversions

36 %

higher turnover

... in only two months since Golive!

New online shop for leguano | SUNZINET
New online shop for leguano | SUNZINET

Our solution

Agile, efficient and solution-oriented: New leguano store convinces with Shopware 6

The old shop system Magento had to be replaced as quickly as possible. The most sensible solution was to directly implement a shop relaunch based on Shopware 6. Within just one day, SUNZINET put together a team and immediately began with the implementation. In order to go live with a new online shop in two weeks, a Minimum Viable Product (MVP) was first developed as the smallest functional iteration of the shop. This is because numerous content pages actually have to be created in advance for a pure shop system - and that takes time. Therefore, with the MVP we provided a good interim solution that already covered basic customer, market and functional needs. Based on dedicated user feedback such as clicks, dwell time and bounce rates, we were able to continuously optimize the shop at the same time. After only 14 days, the shop was live - including SAP connection.

With automated workflows, e-commerce solution creates additional added value for employees and customers

Thanks to the rapid implementation of the new online shop, leguano was able to quickly record its first successes. The number of orders was already in the three-digit range after just a few days. SUNZINET also succeeded in creating added value for the employees with the Shopware solution: The new system is now equipped with many more automated workflows for orders. Numerous work processes have been digitalised and are now much easier to use for employees as well as customers. The optimal usability as well as the clear design round off the shop experience. After this success, the cooperation between SUNZINET and leguano is entering the next phase: We will continue to develop the shop and support the company in further process optimisations.

New online shop for leguano | SUNZINET
  • New online shop for leguano | SUNZINET
  • New online shop for leguano | SUNZINET
  • New online shop for leguano | SUNZINET
  • New online shop for leguano | SUNZINET
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    About leguano

    leguano was founded in 2009 and with over 10 years of experience is one of the leading suppliers of barefoot shoes. In addition to its online shop, the company operates more than 100 stores throughout Germany. The product range offers barefoot shoes for women, men and children. The special thing about leguano barefoot shoes: they allow full freedom of movement for the feet and make it possible to experience the barefoot feeling. This builds up the foot muscles in the long term and mobilises the body's own forces.

    new online shop for leguano | SUNZINET
    new online shop for leguano | SUNZINET