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More than 12.000 delicacies for B2B and B2C
FrischeParadies GmbH & Co KG is Germany's largest specialist market and supplier of the finest foodstuffs. They offer discerning restaurateurs and private customers a large selection of more than 12,000 delicacies from more than 70 countries. After getting to know each other for the first time, we were able to prevail against our competitors in a comprehensive final pitch.
Our Approach & Solution
This tastes so good to us! We have turned the new FrischeParadies website into a real paradise for gourmets. After getting to know each other for the first time, we were able to prevail against our competitors in a comprehensive final pitch. In addition to conception and design, we took over the technical realization and the accompanying digital marketing for the customer.
Development in TYPO3
We used the content management system TYPO3 for the realization of the website - it offers full flexibility and finally allows the editors the desired simplification & flexibility for the maintenance in the backend.
At frischeparadies.de, gourmets can now find a responsive website that allows them to experience the quality of the products digitally through high-quality design and an aesthetic visual world. The site, based on TYPO3, can now be operated quickly and easily by the editors of FrischeParadies themselves. The highlight of the site is an intelligent newsletter solution that can send various mailings to several user groups without much editorial effort.
After the relaunch is before the relaunch: We have not only defined key performance indicators, but also ensure that they are met in the long term. The continuous improvement process is an important part of all our projects.