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Since the end of 2014, the name MAYBACH has been a supplementary brand of the German automobile brand Mercedes-Benz and has embodied extraordinary luxury in the automotive sector. The Mercedes-Maybach limousines are particularly convincing due to their high-quality equipment with selected materials, spaciousness and technical perfection. The MAYBACH - Icons of Luxury Accessoires also reflect this high quality standard. Thus, the legendary character of the automobile icon also reaches the personal world beyond the road.
For Maybach Luxury the task was to relaunch the online shop. When designing the new shop, the company attached great importance to optimizing the way it addresses users and giving it an international orientation. In addition, the design was to be modernized and the product range presented accordingly.