NKT Group

NKT is considered a pioneer in the cable industry. Since 1891, the company has been providing turnkey cable solutions that meet the ever-growing demand for energy. NKT employs approximately 2800 people worldwide. The core business is the development, production and installation of all types of cables. Production takes place exclusively in Europe, but NKT has 23 locations around the world to sell its products. NKT is managed by an eight-member board of directors, with headquarters in Cologne, Germany.

The Challenge

For the manufacturer of turnkey cable solutions, NKT, a corporate site relaunch was to be realized, which encompasses the complete range of services. sunzinet were commissioned to take over consulting, conception, design, development and online marketing fine-tuning. In addition to the corporate site, we were asked to develop an international rollout concept for 6 market sites.

Our Approach & Solution

The website could go live after only 6 months of project duration. For the realization we relied on the content management system TYPO3: The system offers full flexibility and allows the editors a simplified, intuitive and flexible maintenance in the backend. In the course of a contemporary appearance, a modern design was of course the focus, but above all, the company's competence should be more clearly emphasized. Particular attention was paid to the search for contact persons, which now provides the right contact for the searcher, differentiated by country and product segment. In order to adequately present NKT as a competent solution and individual partner in the off- and onshore sector, the entire product portfolio with over 1000 products was optimized and supported with success stories on international projects.