UX -- der Schlüsselfaktor zum nachhaltigen Erfolg
Steigern Sie Kundenzufriedenheit und Umsatz mit herausragender User Experience. Ein gelungenes UX-Design fördert positive Nutzererfahrungen, erhöht die Konversionsrate und generiert loyale Kunden.
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Employer Branding Agency
Position yourself as a top employer
From recruiting to retaining employees – win and keep the best talents for your company.
Get in touch with our experts
How can we help you?
At SUNZINET, the team works together with the goal of increasing our customer’s business by enabling them with the right Technology, brand and digital strategy.
Our experts in e-commerce advise you holistically in:
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Selecting the right technology
Our experts in e-commerce review your technological landscape and help in selecting and implementing the technologies required by your e-commerce to grow sustainably. From selecting the right shop system, PIM systems, marketing automation tools to enable web-hosting, we develop a custom and seamlessly integrated technological landscape that fits your business needs.
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Enabling digital marketing
We ensure that your shop is optimized for the google search engine, is being discovered by the right target group on all marketing channels, is creating a lead funnel and lastly is tracking the data that you can use to optimize your marketing activities.
Get & retain the top talent
Finding and retaining employees is more challenging than ever.
With an attractive employer brand, you gain an edge in the job market and attract the right talent.
As full-service agency, we support you from strategy to implementation and performance measurement.
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Brand Strategy
We create an effective strategy by
- capturing what makes you stand out as an employer.
- defining a strong employer brand which sets you apart from others.
- deriving messages that appeal to both applicants and employees.
- selecting the right measures to attract and retain talent.
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Talent Recruiting
We help you attract talents by:
- Making you stand out from the competition.
- Helping you align with the changing workforce's expectations.
- Improving your brand visibility by helping you to communicate your value proposition and unique benefits effectively.
- Making your recruitment process efficient.
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Employee Retention
We help you retain your talent by:
- Enabling a strong employer brand that fosters loyalty and engagement.
- Strengthening company culture with effective internal communication.
- Developing content to keep your team informed and motivated.
- Setting up tools to measure employee satisfaction.
Our Customers: We are growth partners of
How we ensure an effective strategy and concept
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Target Group Analysis & Candidate Journey Optimization
A convincing employer brand focuses on the wishes and needs of employees. That's why we define your target groups together, taking into account all the important parameters. We also take a look at your recruiting process and uncover potential for improvement.
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Finding your Employer Brand Identity
What makes you stand out as an employer? What benefits do you offer your employees? Once we have defined the brand identity, we integrate all parameters into the employer value proposition. -
Storytelling and Creative Concept
People love good stories – they connect, make complex information understandable and are easy to remember. Integrate authentic storytelling into your employer branding strategy and take advantage of the benefits: Applicants will build an emotional bond with you and are more likely to choose you as an employer
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Brand Communication
Next step: creating holistic communication along the entire employee journey – both internally and externally. In order to convey the brand message in the best possible way, we first design a suitable look and feel as well as the right tone of voice. At the same time, we select meaningful channels, messages and topics.
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Candidate Experience
It takes a lot to win over the best talent! Together, we ensure that candidates feel in good hands throughout the entire application process – from the first contact with your company to signing their employment contract.
How we help you with implementation and performance measurement
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Flagship Career Page Creation
For potential applicants, the career page is often the first touch point with a company. Use it as a flagship for your employer branding – and reach more applicants.
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Content Creation
Whether as part of a campaign or as a stand-alone service: We create target group-specific content that effectively communicates the employer brand both internally and externally. Whether ads, videos or posters – we ensure that the brand message is communicated in the best possible way.
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Social Media
Posting without a plan? Not if you are aiming for a sustainable effect! We create convincing social media posts tailored to your content strategy and integrate all relevant channels.
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Performance Measurement
We define and report relevant KPIs to measure brand success. These include, for example, applicant numbers, applicant quality, recruitment duration and positioning in employer ratings. Our aim is to identify weaknesses and strengths and adapt the ongoing process accordingly – for an even more successful employer brand.
.png?width=150&height=101&name=MicrosoftTeams-image%20(38).png "Top Inhabergeführte Digitalagentur SUNZINET GmbH")
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We start by identifying the status quo: What is your current image as an employer? How satisfied is your workforce? How do you differentiate from your competition? To do this, we look at studies and employees. HR key figures and existing visions and values also provide important insights into your company.
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The next step is to focus on the core of your employer brand: the brand identity! Vision, mission and differentiation from the competition are important here. In addition, company-specific values are identified, weighted and clearly defined. This results in a employer value proposition.
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Once a strategy has been developed, it must be communicated. To do this, we use a creative concept including storytelling. It is the basis for consistent brand communication – and must fit the target group. The tonality and the look & feel are based on previously defined personas. In this way, we ensure a strong presence across all channels.
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In this step, the new measures are being integrated – from the recruiting process to internal communication. Not only potential but also existing employees should feel equally addressed!
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We already consider relevant KPIs during strategy development. This way, monitoring and reporting can start immediately after the roll-out. This step is important since theory and practical implementation can differ. In order to positively influence results, we adapt ongoing processes accordingly.
Our work process that makes us to achieve outstanding results
We help ambitious companies to grow in success and develop their business in the digital world. With our expertise in digital marketing, e-commerce, digitalization & internal communication, we will find the best strategy for your company! Our partners benefit from our long-term experience in implementation and a high level of consulting expertise.
A selection of our Employer Branding projects
How we enable AI to improve Employee Experience
Let's make your company a talent magnet!
Are you struggling to get new employees or want to improve your Employee turnover rate?
We are at your side! Simply leave your contact details for a non-binding initial consultation. We will get back to you within 24 hours on working days.
Our Employer Branding Services
Finding and retaining employees has never been as difficult as it is now – employers compete to win the best candidates for their companies. With an attractive employer brand, you not only secure an advantage on the job market, but also the right talents. Our experts support you in this mission.
-
Target Group Analysis & Candidate Journey Optimization
A convincing employer brand focuses on the wishes and needs of employees. That's why we define your target groups together, taking into account all the important parameters. We also take a look at your recruiting process and uncover potential for improvement.
-
Finding your Employer Brand Identity
What makes you stand out as an employer? What benefits do you offer your employees? Once we have defined the brand identity, we integrate all parameters into the employer value proposition. -
Storytelling and Creative Concept
People love good stories – they connect, make complex information understandable and are easy to remember. Integrate authentic storytelling into your employer branding strategy and take advantage of the benefits: Applicants will build an emotional bond with you and are more likely to choose you as an employer.
-
Brand Communication
Next step: creating holistic communication along the entire employee journey – both internally and externally. In order to convey the brand message in the best possible way, we first design a suitable look and feel as well as the right tone of voice. At the same time, we select meaningful channels, messages and topics.
-
Career Page
For potential applicants, the career page is often the first touch point with a company. Use it as a flagship for your employer branding – and reach more applicants.
-
Social Media Strategy
Posting without a plan? Not if you are aiming for a sustainable effect! You can only achieve maximum success in the digital field with a strong concept. For this reason, we develop a strategy that integrates all important channels.
-
Content Creation
Whether as part of a campaign or as a stand-alone service: We create target group-specific content that effectively communicates the employer brand both internally and externally. Whether ads, videos or posters – we ensure that the brand message is communicated in the best possible way.
-
Campaign Creation
Create more brand awareness – with a customized campaign that positions you as a top employer. This will help you achieve success even faster.
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Performance Measurement
We define and report relevant KPIs to measure brand success. These include, for example, applicant numbers, applicant quality, recruitment duration and positioning in employer ratings. Our aim is to identify weaknesses and strengths and adapt the ongoing process accordingly – for an even more successful employer brand.