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- Market Entry Consulting


Market Entry Consulting
Your market entry framework for expansion into European markets
Your complete, digital-first framework for European market entry: from market insight to execution. Whether you’re entering Germany, Poland, or Europe from overseas, SUNZINET is your trusted partner on the ground.

Why market entry consulting matters?
Expanding into a new market is full of opportunities — but also challenges. Local regulations, unfamiliar competition, and cultural nuances can make growth expensive, slow, and risky.
With SUNZINET, you gain a trusted partner who combines deep local knowledge with proven digital solutions to streamline your entry. We don't just analyze the market — we help you execute with precision.
What we offer our customers:
- Your own market entry framework, tailored to your needs
- Insights into European market regulation
- Professional execution of your market entry strategy
Our Approach: How we differ from other market research firms in Europe
Our battle-tested, three-phase framework is designed to systematically de-risk your expansion and accelerate your time to revenue. We move you from uncertainty to a measurable, growing pipeline of local customers.
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We create a comprehensive understanding of the market before you enter.
- Market & Competitor Intel: Identifying market trends, size, and your true competitors.
- Persona Research: Understanding your local customer's jobs, pains, and gains.
- Regulatory Landscape: Navigating compliance essentials with confidence.
- Result: A data-backed decision and a clear target.
- Market & Competitor Intel: Identifying market trends, size, and your true competitors.
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We create a customized roadmap for your market entry, ensuring a strong position from the start.
- Local Positioning: Crafting a compelling USP that differentiates you.
- Go-to-Market Strategy: Defining pricing, channels, and key partnerships.
- Messaging & Content: Developing a framework that resonates locally.
- Result: A detailed, KPI-driven roadmap for your first 6-12 months.
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We don’t stop at planning — we help you execute for fast, sustainable growth.
- Localized Digital Presence: Launching converted-optimized websites and landing pages.
- Lead Generation Engine: Executing targeted SEO/SEA, ABM, and nurturing campaigns.
- Local Activation: Securing partnerships, PR, and event presence.
- Result: A steady stream of qualified leads and a dashboard to track your performance.



More than a market research agency: SUNZINET is your full-service growth partner
- Embedded in Europe: Direct access to Germany, Austria and Poland from our local offices. We speak the language, both culturally and professionally.
- Full-Service Delivery: Seamless integration of strategy and execution. No finger-pointing between agencies; one team, one responsibility.
- Digital Growth Experts: 20 years of experience in B2B digital transformation, ensuring your market entry is modern, scalable, and data-driven.
- Proven Framework: A battle-tested process that systematically de-risks expansion and accelerates time-to-revenue.
Where we create impact
DACH Region & Poland
We specialize in helping companies enter the German market and expand across the DACH region (Germany, Austria, Switzerland) and Poland. Our unique blend of local expertise and digital capabilities simplifies cross-border market entry, with a proven track record of success, such as helping NEVARIS successfully enter Poland.
From the US to Europe
We are the European business consulting partner that provides more than just reports. With offices on the ground, we offer the cultural fluency and direct knowledge of European market regulation needed to ensure compliance and successfully connect with diverse European buyers.
Our Customers: We are growth partners of


























Your Advantage with SUNZINET’s European business consulting
By working with SUNZINET, you get more than just advice — you get a comprehensive solution designed to drive your success.
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Clarity & Confidence
A definitive market entry report and a step-by-step roadmap.
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Customer Connection
Deeply researched persona profiles and a value proposition that converts.
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Pipeline Growth
A localized digital presence, automated campaigns, and a live lead dashboard to track ROI.
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Competitive Edge
A comprehensive landscape report and actionable competitor analyses.
Our Customers: We are Growth Partners of









Our work speaks for itself

SUNZINET has been our partner for digital transformation for many years
"With SUNZINET, we have had a reliable partner by our side for many years in our digital transformation. Together, we continuously improve our digital presence as well as our digital processes. What we particularly appreciate in working with SUNZINET is their strong expertise and open communication on equal terms. We look forward to our future projects!"
Carsten Huber Head of Marketing, Simonswerk

Together with SUNZINET, we are shaping the digital development of our corporate group.
"Above all, the 360-degree perspective that SUNZINET offers as a digital full-service agency is of great importance to us. SUNZINET supports us both in the development of strategic topics and in their implementation – from internal communication, to social media and web presence, all the way to the development of a new corporate design. Working with SUNZINET is a real pleasure – the team works very dedicatedly and at the same time, solution-oriented."
Marina Reufels Managing Director, Niedax Digital

Continuous work with SUNZINET
"We have worked well together, so we can continuously optimize our digital channels. This allows us to engage and inform our customers worldwide with our modern online presence."
Katrin Köster Head of Company Communication, BPW
Your guides to European market entry
Unlike other market research firms in Europe, our team provides expert guidance from insight to execution. We combine our analytical foundation with local expertise and digital-first execution to de-risk your expansion and accelerate your growth.

Lars Hartmann
Business Consultant
Valentin Zehnder
Digital Marketing
Lorina Stotz
Digital Marketing
Ronja Blut
Digital Marketing
Regina Wirtz
Digital Marketing
Lucas Broich
Digital Marketing
Melissa Katthöfer
Digital Marketing
Adam Sieczkowski
CEO Poland
Piotr Obrebski
Business Development
Piotr Rodkiewicz
Business DevelopmentA selection of our customer projects
Ready to expand your business across borders?
Don’t navigate market entry alone. Partner with SUNZINET — your expert guide for smooth, successful cross-border expansion. Let's discuss your entry strategy today.
Simply fill out the contact form, and we will get back to you within 24 hours on business days.

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How much does a typical market entry project with SUNZINET cost?
MoreThe investment for a market entry project varies based on the market's complexity, the depth of Europe market research requires, and the scope of execution. A targeted project to enter the German market will differ from a comprehensive roll-out across the DACH region. Unlike other market research firms in Europe, we don't offer one-size-fits-all packages. Instead, we provide tailored proposals based on your specific goals. Contact us for a complimentary consultation to get a transparent estimate for your European market entry.
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How are you different from a traditional market entry consultancy?
MoreWe de-risk your expansion through a unique blend of local embeddedness and digital execution. Many market research agencies in Europe stop at a strategy PDF. We are a European business consulting partner that offers an integrated solution. Our team lives in your target markets, providing genuine insight into European market regulation and culture. We then combine this with a proven digital framework to execute the strategy and generate measurable ROI from day one, turning a theoretical plan into a revenue-generating operation.
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When can I expect to see the first results from your consulting services?
MoreWe structure our market entry framework for tangible early wins. While full market penetration takes time, you will see the first concrete results from our execution phase—like initial lead flow—within the first quarter. This is because we move quickly from analysis to launching localized digital assets and campaigns, providing a live dashboard to track your performance and ROI. -
Why is a dedicated market entry framework important for expanding into Europe?
MoreA dedicated market entry framework is crucial because it systematically de-risks your expansion. The European market regulation landscape, cultural nuances, and competitive environments are complex. Our framework provides a structured process from initial Europe market research to full-scale execution, ensuring no critical step is missed. This disciplined approach, backed by our European business consulting expertise, accelerates your time to revenue and maximizes your chance of success when you enter German market or any other European region.