Close-up of a white brick wall with yellow sticky notes on it. | Market entry framework SUNZINET
Two professionals standing together in a modern office environment, smiling confidently. The woman, with long blonde hair, is wearing a light pink jacket over a blue dress. The man, with short dark hair, is dressed in a white shirt and gray pants. The background shows a wall decorated with colorful sticky notes, indicating a collaborative work environment. | Market entry framework SUNZINET

Market Entry Consulting

Your market entry framework for expansion into European markets

Your complete, digital-first framework for European market entry: from market insight to execution. Whether you’re entering Germany, Poland, or Europe from overseas, SUNZINET is your trusted partner on the ground.

Talk to our Experts
Frau hält einen Vortrag | Market entry framework SUNZINET

Why market entry consulting matters?

Expanding into a new market is full of opportunities — but also challenges. Local regulations, unfamiliar competition, and cultural nuances can make growth expensive, slow, and risky. 

With SUNZINET, you gain a trusted partner who combines deep local knowledge with proven digital solutions to streamline your entry. We don't just analyze the market — we help you execute with precision.

What we offer our customers: 

  • Your own market entry framework, tailored to your needs 
  • Insights into European market regulation 
  • Professional execution of your market entry strategy

Our Approach: How we differ from other market research firms in Europe 

Our battle-tested, three-phase framework is designed to systematically de-risk your expansion and accelerate your time to revenue. We move you from uncertainty to a measurable, growing pipeline of local customers.

  • Two professionals engaged in a discussion in a modern office space. One man is speaking, gesturing with his hands, while the other listens attentively. Both are dressed in white shirts, and the conversation takes place near glass partitions. A green plant is visible in the foreground, and the background shows an open office environment. | Market entry framework SUNZINET

    We create a comprehensive understanding of the market before you enter. 

    • Market & Competitor Intel: Identifying market trends, size, and your true competitors. 
    • Persona Research: Understanding your local customer's jobs, pains, and gains. 
    • Regulatory Landscape: Navigating compliance essentials with confidence.
    • Result: A data-backed decision and a clear target. 
  • A man sitting comfortably on a couch in an office space, working on a MacBook laptop. He is wearing glasses and a light gray shirt, with his legs crossed and focused on the screen. The background shows modern office decor and a sign that reads 'SUNZINET. | Market entry framework SUNZINET

    We create a customized roadmap for your market entry, ensuring a strong position from the start. 

    • Local Positioning: Crafting a compelling USP that differentiates you. 
    • Go-to-Market Strategy: Defining pricing, channels, and key partnerships.
    • Messaging & Content: Developing a framework that resonates locally. 
    • Result: A detailed, KPI-driven roadmap for your first 6-12 months. 
  • A woman and a man are standing together in an office hallway, both looking at a smartphone. The woman, with long blonde hair, is dressed in a pink jacket over a navy blue dress, while the man is wearing a white shirt and gray pants. Behind them, a wall is decorated with colorful sticky notes. They appear engaged in conversation and collaboration. | Market entry framework SUNZINET

    We don’t stop at planning — we help you execute for fast, sustainable growth. 

    • Localized Digital Presence: Launching converted-optimized websites and landing pages. 
    • Lead Generation Engine: Executing targeted SEO/SEA, ABM, and nurturing campaigns. 
    • Local Activation: Securing partnerships, PR, and event presence. 
    • Result: A steady stream of qualified leads and a dashboard to track your performance. 
Two professionals engaged in a discussion in a modern office space. One man is speaking, gesturing with his hands, while the other listens attentively. Both are dressed in white shirts, and the conversation takes place near glass partitions. A green plant is visible in the foreground, and the background shows an open office environment. | Market entry framework SUNZINET
A man sitting comfortably on a couch in an office space, working on a MacBook laptop. He is wearing glasses and a light gray shirt, with his legs crossed and focused on the screen. The background shows modern office decor and a sign that reads 'SUNZINET. | Market entry framework SUNZINET
A woman and a man are standing together in an office hallway, both looking at a smartphone. The woman, with long blonde hair, is dressed in a pink jacket over a navy blue dress, while the man is wearing a white shirt and gray pants. Behind them, a wall is decorated with colorful sticky notes. They appear engaged in conversation and collaboration. | Market entry framework SUNZINET

More than a market research agency: SUNZINET is your full-service growth partner

  • Embedded in Europe: Direct access to Germany, Austria and Poland from our local offices. We speak the language, both culturally and professionally. 
  • Full-Service Delivery: Seamless integration of strategy and execution. No finger-pointing between agencies; one team, one responsibility. 
  • Digital Growth Experts: 20 years of experience in B2B digital transformation, ensuring your market entry is modern, scalable, and data-driven. 
  • Proven Framework: A battle-tested process that systematically de-risks expansion and accelerates time-to-revenue. 

Where we create impact

DACH Region & Poland

We specialize in helping companies enter the German market and expand across the DACH region (Germany, Austria, Switzerland) and Poland. Our unique blend of local expertise and digital capabilities simplifies cross-border market entry, with a proven track record of success, such as helping NEVARIS successfully enter Poland.

A woman with glasses and a man are sitting together at a desk, both focused on a laptop. The woman is pointing at the screen, while the man is looking at her and the laptop. The woman is wearing a beige blazer and the man is dressed in a white shirt. Behind them is a bookshelf with books and a plant. | Market entry framework SUNZINET

From the US to Europe

We are the European business consulting partner that provides more than just reports. With offices on the ground, we offer the cultural fluency and direct knowledge of European market regulation needed to ensure compliance and successfully connect with diverse European buyers.

A man and a woman are standing next to a small table, both looking at a tablet the woman is holding. The man is smiling and wearing a light blue shirt, while the woman is dressed in a dark blue blouse and black pants. They appear to be engaged in a discussion or collaboration. The background features a modern office space with warm lighting. | Market entry framework SUNZINET

Our Customers: We are growth partners of

Kundenlogo Siemens AG Grün - Digitalagentur SUNZINET-svg
Kundenlogo Zeiss Blau und Weiss- Digitalagentur SUNZINET
Bosch: Customer Logo of Digital Agency SUNZINET
Aldi-sued-Kunde-Logo-digital-agentur-SUNZINET
AirPlus Logo
Gerolsteiner Logo - Kundenprojekt - Digitalagentur SUNZINET
Kundenlogo SWM - Digitalagentur SUNZINET
Kundenlogo LANXESS Energizing Chemistry schwarz - Digitalagentur SUNZINET
Kundenlogo AOK-Verlag schwarz/grün - Digitalagentur SUNZINET
Kundenlogo Biontech grün - Digitalagentur SUNZINET
logo_schoeffel
Kundenlogo SparkassenZeitung - Digitalagentur SUNZINET
Kundenlogo Boesner grün - Digitalagentur SUNZINET
Kundenlogo Deutsche Familienversicherung dunkelblau - Digitalagentur SUNZINET
Kundenlogo OBI orange - Digitalagentur SUNZINET
Kundenlogo SUNPOINT schwarz - Digitalagentur SUNZINET
Kundenlogo Yazaki schwarz - Digitalagentur SUNZINET
Kundenlogo KoelnBusiness rot - Digitalagentur SUNZINET
Kundenlogo Deutsche Ärtzteversicherung blau - Digitalagentur SUNZINET
Kundenlogo BERNER Group schwarz - Digitalagentur SUNZINET
Kundenlogo Gerresheimer grün - Digitalagentur SUNZINET
Kundenlogo Stage Entertainment rot/schwarz - Digitalagentur SUNZINET
Kundelogo Gothaer grün - Digitalagentur SUNZINET
Kundelogo Frische Paradies grau - Digitalagentur SUNZINET
Kundenlogo BPW dunkelblau - Digitalagentur SUNZINET
Kundenlogo der Digitalagentur SUNZINET - swarovski-optik-logo
Kundenlogo Canon rot - Digitalagentur SUNZINET

Your Advantage with SUNZINET’s European business consulting

By working with SUNZINET, you get more than just advice — you get a comprehensive solution designed to drive your success.

  • | Market entry framework SUNZINET
    Clarity & Confidence

    definitive market entry report and a step-by-step roadmap.

  • | Market entry framework SUNZINET
    Customer Connection

    Deeply researched persona profiles and a value proposition that converts.

  • | Market entry framework SUNZINET
    Pipeline Growth

    localized digital presenceautomated campaigns, and a live lead dashboard to track ROI.

  • | Market entry framework SUNZINET
    Competitive Edge

    comprehensive landscape report and actionable competitor analyses.

Our Customers: We are Growth Partners of

Carl Zeiss Meditec Logo   | Market entry framework SUNZINET
Nevaris  | Market entry framework SUNZINET
cellfast   | Market entry framework SUNZINET
Canon Logo   | Market entry framework SUNZINET
Aldi Süd Logo   | Market entry framework SUNZINET
Bosch Logo   | Market entry framework SUNZINET
Siemens Logo  | Market entry framework SUNZINET
AirPlus   | Market entry framework SUNZINET
Volksbank Immobilien   | Market entry framework SUNZINET
SWAROVSKI Optik  | Market entry framework SUNZINET
Creditreform Logo  | Market entry framework SUNZINET

Our work speaks for itself

csm_csm_SIM_Ansprechpartner_270x170_Carsten-Huber_270x170_3eeba0224a_7f32d3f074

SUNZINET has been our partner for digital transformation for many years

"With SUNZINET, we have had a reliable partner by our side for many years in our digital transformation. Together, we continuously improve our digital presence as well as our digital processes. What we particularly appreciate in working with SUNZINET is their strong expertise and open communication on equal terms. We look forward to our future projects!"

Carsten Huber Head of Marketing, Simonswerk
csm_Niedax_DM_element_a9cb0a62c1

Together with SUNZINET, we are shaping the digital development of our corporate group.

"Above all, the 360-degree perspective that SUNZINET offers as a digital full-service agency is of great importance to us. SUNZINET supports us both in the development of strategic topics and in their implementation – from internal communication, to social media and web presence, all the way to the development of a new corporate design. Working with SUNZINET is a real pleasure – the team works very dedicatedly and at the same time, solution-oriented."

Marina Reufels Managing Director, Niedax Digital
csm_csm_katrin-koester-foto.1024x1024_f98c910733_da5e95b5de

Continuous work with SUNZINET

"We have worked well together, so we can continuously optimize our digital channels. This allows us to engage and inform our customers worldwide with our modern online presence."

Katrin Köster Head of Company Communication, BPW

Your guides to European market entry

Unlike other market research firms in Europe, our team provides expert guidance from insight to execution. We combine our analytical foundation with local expertise and digital-first execution to de-risk your expansion and accelerate your growth. 

Lars Hartmann

Lars Hartmann

Business Consultant
Valentin Zehnder - Digital Marketing Consultant - SUNZINET

Valentin Zehnder

Digital Marketing
  • Google Partner Agentur - Digitalagentur für Digital Marketing und Strategie  SUNZINET
  • OMT Experte Siegel - Digital Marketing Agentur SUNZINET
Lorina-Stotz-570x570

Lorina Stotz

Digital Marketing
Ronja-Blut-570x570

Ronja Blut

Digital Marketing
Regina-Wirtz-570x570

Regina Wirtz

Digital Marketing
Lucas-Broich-570x570

Lucas Broich

Digital Marketing
Melissa-Katthöfer-570x570

Melissa Katthöfer

Digital Marketing
Adam Sieczkowski - Branch Manager - SUNZINET

Adam Sieczkowski

CEO Poland
Piotr-Obrebski-570x570

Piotr Obrebski

Business Development
Piotrr

Piotr Rodkiewicz

Business Development

Ready to expand your business across borders?

Don’t navigate market entry alone. Partner with SUNZINET — your expert guide for smooth, successful cross-border expansion. Let's discuss your entry strategy today. 

Simply fill out the contact form, and we will get back to you within 24 hours on business days.

Lukas-Kamm-570x570.jpg_d501d3d381

Lukas Kamm

Business Development

kamm.lukas@sunzinet.com

+49 221 / 355 009 0

  • How much does a typical market entry project with SUNZINET cost?

    More

    The investment for a market entry project varies based on the market's complexity, the depth of Europe market research requires, and the scope of execution. A targeted project to enter the German market will differ from a comprehensive roll-out across the DACH region. Unlike other market research firms in Europe, we don't offer one-size-fits-all packages. Instead, we provide tailored proposals based on your specific goals. Contact us for a complimentary consultation to get a transparent estimate for your European market entry. 

  • How are you different from a traditional market entry consultancy?

    More

    We de-risk your expansion through a unique blend of local embeddedness and digital execution. Manmarket research agencies in Europe stop at a strategy PDF. We are a European business consulting partner that offers an integrated solution. Our team lives in your target markets, providing genuine insight into European market regulation and culture. We then combine this with a proven digital framework to execute the strategy and generate measurable ROI from day one, turning a theoretical plan into a revenue-generating operation.

  • When can I expect to see the first results from your consulting services?

    More
    We structure our market entry framework for tangible early wins. While full market penetration takes time, you will see the first concrete results from our execution phase—like initial lead flow—within the first quarter. This is because we move quickly from analysis to launching localized digital assets and campaigns, providing a live dashboard to track your performance and ROI.
  • Why is a dedicated market entry framework important for expanding into Europe?

    More

    A dedicated market entry framework is crucial because it systematically de-risks your expansion. The European market regulation landscape, cultural nuances, and competitive environments are complex. Our framework provides a structured process from initial Europe market research to full-scale execution, ensuring no critical step is missed. This disciplined approach, backed by our European business consulting expertise, accelerates your time to revenue and maximizes your chance of success when you enter German market or any other European region.