WOFI Leuchten
Meschede
Successful on the market since 1959
Of domestic luminaires in Europe
The challenge
The online shop of WOFI is a new highlight in the distribution of the lighting professional from Meschede. The customer wanted a shop system that was easy to use - and Shopware was able to score points across the board in terms of usability.
Our solution
Automated processes for higher effectiveness
All product information is automatically synchronized directly from the merchandise management system. WOFI's employees do not have to spend time on annoying copy-paste product maintenance and can use their working time more efficiently. The new shop brings WOFI closer to important project goals such as expanding B2C business, increasing sales, automating processes and improving customer orientation.
"We are more than satisfied with our new online shop! The shop is easy to use, looks very chic and has also greatly simplified the work of our colleagues. The cooperation with sunzinet went smoothly and we got exactly the result we wanted."Frank Wintergerst, Head of E-Commerce WOFI LEUCHTEN Wortmann & Filz GmbH
Clear lines,
warm colours, realistic picture worlds
On the basis of an innovative Tablet-First approach, we were able to convince with an attractive design and modern image concept. We ensure the design of realistic living environments, whereby the image worlds in the shop now enable a high degree of authenticity. Through photo shoots of real WOFI employees, the shop ensures a high level of customer confidence. Phase two of the agile shop project is followed by a dealer search, an effective shortening of click paths and a user-friendly energy label generator.
About WOFI LEUCHTEN
WOFI LEUCHTEN was founded in 1959 by the Wortmann and Filz families and is currently one of the leading suppliers of domestic lighting on the European market. As the lighting partner of the chain-store retail and specialist trade, the WOFI LEUCHTEN range includes around 3000 products in the online shop. Around 180 employees work for WOFI LEUCHTEN in the areas of sales, field service, construction and development as well as logistics.
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